For over 80 years, we have been helping public decision-makers, companies and the media to understand and analyze political, societal and workplace dynamics, shedding unique light on citizens’ behaviors, attitudes and aspirations.
Benoît Tabaka
Secrétaire général de Google France et Directeur des relations institutionnelles et politiques publiques de Google en Europe du Sud
Patrick Levy-Waitz
Président de la Fondation Travailler Autrement
Clémence LISEMBARD
Responsable programmes & développement à la Fondation pour l’Enfance
Julie L’Hotel Delhoume
Présidente de la Fepem
Claire Morel et Nicolas Weinstein
Members of Syndex’s Executive Committee
Ifop Opinion, the longstanding reference in terms of political research, election polls and public opinion surveys, analyzes current affairs and evaluates the actions of local authorities and institutions. We work with the media, companies and public stakeholders to better understand and anticipate political dynamics.
Being specialists in employee experience, employer brand and organizational reputation surveys, we help companies and decision-makers steer their HR policies and decipher the major transformations in the world of work through tailor-made studies.
We analyze the societal and local phenomena that shape people’s lives. Our quantitative surveys explore key areas such as public health, the environment, social investment, new family models and changing lifestyles, to shed light on contemporary social dynamics.
Ifop Opinion’s qualitative division explores emerging opinion movements in depth via focus groups and semantic analyses. We highlight citizens’ contradictions and refine arguments to guide communication and influence strategies.
For over 30 years, Frédéric Dabi has been helping companies and institutions to design research programs and interpret their results strategically. A media reference, he also works confidentially with political and public decision-makers.
Would you like to contact one of our experts?
At IfopGroup, artificial intelligence remains a tool for understanding individuals. Data from real respondents, orchestration by our experts, respect for ethics, we make people our real competitive advantage in AI...
If you don’t have one, we can build it together
A good brief includes your problem, your target audience, the themes you want to explore and other key elements.
Want to join us?
We’re looking for motivated, passionate talent.
