European Savings Barometer
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Ifop
Sector expertise and quantitative rigor at the service of decision-makers.
Everything starts with people.
Our vision
To understand today’s world and influence tomorrow’s, it’s essential to understand people intimately.
This has been our conviction for 90 years.
NellyRodi Joins the Ifop Group
Ifop Group announces the acquisition of NellyRodi, a reference in the field of sociocultural and creative trends forecasting dedicated to brand strategy. This represents a new step in the construction of an international research, insights and consulting group on a human scale, bringing together complementary expertise to better comprehend individuals and markets, anticipate their evolution and transform this knowledge into decisions, innovations and growth opportunities.
Ifop Group
Recognized brands to guide you towards a positive future
Sociovision
Sociological approach and analysis of sustainable trends to anticipate societal changes.
Occurrence
Measuring and managing the impact of communications and influences.
Deep Opinion
Social intelligence and innovation to understand and respond to conversations.
Brainvalue
Qualitative and strategic insights to build an intimate and forward-looking relationship between brands and consumers.
Our events
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17 Sep
SOLD OUT – Gender Divided
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22 Sep
Breakfast: 360° Media Barometer
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29 Sep
WIDE ANGLE – Ifop Campus Training Module
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30 Sep
Breakfast: BtoIA, Feedback Session
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02 Oct
The Great Gender Divide – Episode 2 – New York
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06 Oct
LUXperience(s) : The Customer Experience in the Age of AI
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Our previous collaborations.
Our global presence
- 66 M€
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Group turnover in 2025
- 55 %
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The percentage of studies conducted abroad
- 3
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geographical hubs. In the USA, China and Europe
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Our events
-
17 Sep
SOLD OUT – Gender Divided
Finished -
22 Sep
Breakfast: 360° Media Barometer
Register -
29 Sep
WIDE ANGLE – Ifop Campus Training Module
Register -
30 Sep
Breakfast: BtoIA, Feedback Session
Register -
02 Oct
The Great Gender Divide – Episode 2 – New York
-
06 Oct
LUXperience(s) : The Customer Experience in the Age of AI
Register
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